The brief from our client was to produce a red and black striking livery for his new Porsche GT3R for the GT America championship.
We hit on a new concept we dubbed the 'Style of Speed'.
The concept was using a base carbon-fibre base and then by using red highlight stripes, pick out the lines of the car that makes a GT3R a GT3R.
During the approval and consultation process high quality photo realistic visuals are provided to help our clients visualise the design concept exactly how it will be re-produced on the finished car.
3D visual of the new Porsche 992 GT3 Cup race car livery
The design concept is that if you strip away the bodywork, you would leave the red stripes that would be instantly recognisable as a Porsche GT3R, hence the 'Style of Speed'.
With our 3D livery production and the exporting of our design, a system we have developed and mastered over the past 20+ years, it enabled us to send the completed designs and files to the selected vinyl company to reproduce the accurate design in vinyl.
Part of the finalising process along with a selection of photo realistic 3d visuals is the creation of a series of orthographic views of the car and livery. This is done to aid the vinyl production/application process with colour and layout notes plus the sizes of all the individually applied sponsor and company logos.